Scent Marketing is for any store, office or location that you not only want to smell personalised and divine to your needs but also statistically benefit your business. Extensive research has shown that Scenting a businesses surroundings can increase intent to purchase by up to 80%.
Scenting creates a much more memorable and engaging environment for your customers or clients, whether its Freshly Brewed Coffee timed to start through our App at 6am in your Restaurant or Hotel Reception, through to a Spicy Summer Fragrance in a Fashion Store or even a relaxed Zen in your Office, Master Scents has a portfolio of over 1000 unique fragrances to raise your brand to its true potential and ensuring your customers remember you for years to follow.
Am I In The Right Industry For Scent Marketing? – The Answer Is Always, YES!
Whether you have customers walking through your doors, staff on premises or guest in attendance, Scent Marketing & Fragrance System are a necessity in any environment.
Below are just some of the industries we currently operate in;
- Hotels
- Restaurants
- Bars
- Nightclubs
- Casinos
- Gyms & Leisure Centres
- Hospitals
- Beauty Salons & Barbers
- Airliners
- Cruiseliners
- Shopping Malls
- Dentists
- Exhibitions & Event Centres
- Weddings & Functions
- Car Showrooms
- Serviced Apartments
- & so many more...
Facts About Scent Marketing
- 75% of our emotions are generated by what we smell
- Creates a memorable and engaging environment
- The emotional connection with a smell contributes to making it a higher perception of luxury and quality
- Study shows customers are willing to spend more time and money when shopping in a scented environment
- Scenting can increase intent to purchase by 80%
- Retailers can experience 40% more dwell time in scented areas
- Major retailers like Nike found that scent marketing in retail stores “increased intent to purchase by 80%.”
- In another real-world scent marketing experiment, the smell of fresh-brewed coffee at a gas station increased coffee sales by 300%.
- Whether you are an entrepreneur managing a startup, or a corporate executive with thousands of employees, you know that happy employees translates into productivity and according to the Harvard Business Review, 31% more so, as well as 37% higher sales and 31% higher creativity.
- In a store in Sweden, a shampoo display that emitted the product’s fragrance was observed and analyzed. Not only did overall shampoo sales rise by 27%, but the power of scent drove sales of that shampoo from that specific spot up by 39%!
If you'd like to discuss our Services or would like to discuss a FREE TRIAL for a Scent Machine
